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If you may wish to build a site on the Internet. It is highly recommended that you read this page in full as it contains important information that most websites do not tell you while domain names registration.
Please do not skip this step! If you are trying to make money with web site, we assumes you plan to build website the first time, you have to take time to read 2.There is a very important advice about choosing your topic here and how to plan properly and how to research.
Basically there are two steps to get your Web site functional of which domain name registration is the first steps. Domain name is your website address, and can end in Com, Net, Org, Us. Biz. Tv and more. In the site we will that domain is referred to as dot com name.
Once you registered your domain name, you have a to select a cheap web hosting service provider. Web Host are like the backbone to any website, because this is where you can create and built and publish your pages, order forms, add functionality and maintain your web site. First, we focus on selecting the best domain name for your site.
As major search engines (Google, Yahoo and others) are important to you, I will suggest you have a keyword rich domain name instead of your company's name i.e. to include the main keyword in domain name you want to register. Just think about it. Average surfer does not search by company name but by service or product they are looking for. It could be TimothysToolTyme.com, you have a domain name that includes keywords that your target audience will likely search.
Of course, you can list your company name on the pages of your site, but I think it more to "search friendly" keywords. These keywords working with your domain name is important to make sure all of traffic you want to get is achievable. Of course, you still somewhere on the web site can list their company name, but your domain name to be found with all the important keywords you want to be involved.
Now, as always, there are exceptions ... If you only are creating a web site to the local business community, and to get traffic from all over the World Wide Web may not be important to you. This may be because you need local customers in a certain area and you may want to develop brand names. If this is the case, it might be sensible to register your company name and brand to create awareness locally instead of trying to take advantage of a search engines.
For example, suppose you are a MS and Associates, which help people to get rid of debt and you are in Texas, and residents can meet only in this region. Since you are providing services to local customers only, if you get traffic from the state of California in a Google search, it is unlikely to get a customer.
Here's what to look for in a good domain name.
- Always register domain name that is relatively short. A short name -- if you can get it -- is important for several reasons. It is easy to fit into logos, makes a better brand, is more easily recognizable, and is harder to misspell. Some companies have 50-character domain names spelling out their whole company name. That's unwise. Long domain names don't fit in forms, on billboards, or in Google PPC ads. Keep them relatively short.
- Always register domain name that is memorable. You remember generic names, such as Art.com and Garden.com. But you also remember more unique names such as Amazon.com, Google.com, and FogDog.com. Putting together strange combinations of words is fun and can be very productive. It helps if it rhymes like FogDog, or repeats sounds such as Google, or is sing-songy like WilsonWeb. Say your prospective domain name out loud to listen to its sounds. See if your tongue gets twisted around any syllables. Whatever your domain name, it should stick in the mind.
- Avoid domain name registration that is easily confused with others. In their desperation to find a domain name, some grasped at hyphenated names and put "the" in front of a word, as in TheStandard.com. The problem is confusion. Trademark laws are designed to prevent customer confusion. If the holder of a similar domain name is first to trademark his combination, it could threaten your domain name, or at least your ability to use it as a brand. Be sure to check with the US Patent and Trademark database (www.uspto.gov/main/trademarks.htm) or the trademark database for your country. Another consideration is how you'll need to say your domain name over the phone. If you always have to say "spelled ding-hyphen-doodle.com" you'll soon wish you'd left out the hyphens. Do your best to find a name that can't be confused.
- Always register domain name that is hard to misspell. If people can misspell something, they will. The longer and more complex your domain name, the harder it is for your customers to type it in correctly. Many of them can't type well to start with, so to type in a long name may lose you lots of business. At the low price of domain names, it may pay you to purchase the misspellings of a domain name, too. This way you'll get the traffic intended for your site and discourage poachers from buying up the variants. Poachers can be driven off by lawsuits if you have trademark protection, but you don't want that hassle.
- registering domain name that relates to your business name or core business. It's best if your domain name can be guessed from your company name. But in your search for a domain name, don't give up if you can't find the domain for your exact business name. Find functional names, names that describe your uniqueness, names that express an emotion or attitude.
- Always register domain name that sounds solid to your target audience. If possible, get a .com domain or the domain that has the most respect in your country. You can get a .biz or .info, or .cc, .ws, .tv, and .to. (The latter are the country top level domains of the small nations of Cocos (Keeling) Islands, (Western) Samoa, Tuvalu, and Tonga, respectively). The problem is that the general public, in the US anyway, is accustomed to .com, or maybe .net (though .net and .org aren't nearly as well regarded). Offbeat domain names sound ... offbeat and suspect. Your main domain should be the one that people expect it to be. In the US, that's probably .com. In France it would be .fr. If you want to appeal to an international audience, .com is probably best. Having said that, I think it's wise to buy up other common domain name endings. They're cheap. If you become successful you'll wish you had kept them away from poachers. This helps your main domain name stay unique.
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